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  • KENZO x Ateliers AME: A Growing Creative Partnership

    Over the past few years, KENZO has been exploring new horizons through an ambitious Private Label strategy. Ateliers AME is proud to stand among the leading partners contributing to the success of this initiative, notably through the KENZO Private Label Xmas 26 collection.

  • The Art of Hospitality: How Luxury Hotels Are Redefining the First Impression

    In the ultra-competitive world of luxury hospitality, the smallest gestures make the biggest difference between a four-star stay and a truly bespoke experience. In the high-end hotel market, there is a growing trend of offering distinctive, personalized welcome gifts, either at check-in or already waiting in the VIP guest’s room. Some hotels go even further. They offer guests the opportunity to purchase perfumes, linens, toiletries, and other treasures to take home, long after their vacation has ended.

  • Timeless Games, Thoughtful Gifts: Connecting People Through Play

    Since the beginning of time, games have brought people together around the thrill of competition and the simple pleasure of sharing a playful moment. In an increasingly digital world, physical games are experiencing a true revival. Whether dominos, cards, or classic board games, they remain at the heart of gatherings to be enjoyed with family or friends.

  • Supporting Global Brands At A Local Level

    For over twenty years, Ateliers AME has been reinventing the art of meaningful gifting by combining the heritage of traditional craftsmanship with timeless elegance. Faithful to old-world traditions, the expertise of master artisans, and the noblest materials, we design for companies around the world durable objects embodied with emotion and refinement.

  • Gift With Purchase – When the Gift Becomes a Singular Object That Transcends Time

    What if saying “thank you” to your clients was not just a polite phrase, but a true experience?

    Offering an object conceived with care, rich in meaning, and designed to last creates an emotional connection that goes beyond the moment of purchase. A gift that, each time it is used, revives the memory of a special moment and strengthens the bond between brand and client.

  • Luxury Business Gifts in 2025: Adapting to the Evolving Chinese Market

    As China’s luxury market is expected to remain relatively stable in 2025, companies must adapt their Luxury Business Gifts strategies to align with new consumer habits and economic realities. The era of ostentatious presents based solely on brand prestige appears to be over, giving way to subtler approaches rooted in culture, sustainability, and emotional value.

  • Happy Year of the Serpent

    In 2023, the Year of the Rabbit symbolized introspection and peace. In 2024, the Dragon brought ambition, power, and bold transformation. As we enter 2025, we embrace the wisdom and renewal of the Year of the Serpent.

  • The Rise of Aspirational Luxury in China

    China is at the forefront of a global shift in luxury consumption, driven by Gen Z and first-time buyers seeking minimalist, logo-less designs and personalized experiences. This new wave of aspirational luxury prioritizes accessibility, self-expression, and digital engagement over traditional exclusivity, reshaping the future of modern luxury.

  • King's Cake: The Tradition of Galette des Rois

    A Galette des Rois, or King's Cake, originating from ancient Rome, is a festive pastry rooted in French culture and Catholic traditions, associated with the Epiphany festival on January 6. In recent seasons, fashion and luxury brands have seized this gourmet occasion, illustrating the ever-closer rapprochement between the world of fashion and that of gastronomy.

  • Pantone Color of the Year: Mocha Mousse

    Pantone has unveiled "Mocha Mousse" as the Color of the Year for 2025—a warming, rich brown hue that redefines luxury. Representing quiet luxury and timeless elegance, the shade reflects consumers' evolving priorities of comfort, quality, and harmony in an unpredictable world.

  • Ateliers AME x Wes Anderson

    Ateliers AME collaborated with the Accidentally Wes Anderson exhibition to design a bespoke collection inspired by Wes Anderson’s signature style. Through global craftsmanship and meticulous attention to detail, the collection captures the whimsy and artistry of the filmmaker’s vision, offering visitors timeless keepsakes.

  • Craftsmanship Meets Innovation: The Unique Blend of Scent and Design

    Ateliers AME reimagines craftsmanship by merging traditional artistry with modern innovation, offering luxury brands products that are both functional and deeply resonant. With a network of world-class artisans and a commitment to sustainability, Ateliers AME’s approach not only elevates the consumer experience but also aligns with values of purpose and longevity.