As part of the Galeries Lafayette rebranding campaign, Ateliers AME joined forces with the brand to create a Private Label collection and reach its historic core target and a new generation of young consumers.
The founders of Ateliers AME imagined a company based on quality, excellence, creativity and sustainability. As part of their mission to uphold these values and perpetuate this passion for craftsmanship, a special program was launched in 2020 that allows for the recovery of unused materials intended for disposal.
“FRED Joaillier Créateur depuis 1936", Maison FRED's first retrospective exhibition, took place at the Palais de Tokyo in Paris last fall, celebrating 85 years of Fred Samuel's creations.
It was the Year of The Tiger in 2022, marked by resilience and strength, and now we turn our attention to the introspective side. The Rabbit symbolizes a time of calmness and self-reflection.
As we have reached the end of 2022, we would like to reflect on this year and express our gratitude for our continued partnerships and the opportunities they have presented.