Our Stories

In 2025, luxury will take on a new tone - it will be defined by practicality, durability, and functional daily use more than ever, named “functional luxury.”

As 2025 takes off, it’s the perfect time to reflect on a year marked by creativity, collaboration, and progress.

China is at the forefront of a global shift in luxury consumption, driven by Gen Z and first-time buyers seeking minimalist, logo-less designs and personalized experiences. This new wave of aspirational luxury prioritizes accessibility, self-expression, and digital engagement over traditional exclusivity, reshaping the future of modern luxury.

Pantone has unveiled "Mocha Mousse" as the Color of the Year for 2025—a warming, rich brown hue that redefines luxury. Representing quiet luxury and timeless elegance, the shade reflects consumers' evolving priorities of comfort, quality, and harmony in an unpredictable world.

Ateliers AME collaborated with the Accidentally Wes Anderson exhibition to design a bespoke collection inspired by Wes Anderson’s signature style. Through global craftsmanship and meticulous attention to detail, the collection captures the whimsy and artistry of the filmmaker’s vision, offering visitors timeless keepsakes.

Ateliers AME reimagines craftsmanship by merging traditional artistry with modern innovation, offering luxury brands products that are both functional and deeply resonant. With a network of world-class artisans and a commitment to sustainability, Ateliers AME’s approach not only elevates the consumer experience but also aligns with values of purpose and longevity.